With more and more content published on the Internet every day, we are struggling to stay visible. There are several ways to react to “Content Shock” (See Mark Schaefer’s book “The Content Code”). The most common ones are more output and higher quality. Creating custom images is an important part of igniting your content. More […]
The digital media space is full of all kinds of people. This blog series celebrates those that stand out. Those that do things differently, those that reinvent “the box”. On the blog today is Sean Smith also known as ThatSocialMediaGuy @SeanSmithCR. He is a Social Media Coach based in Campbell River on Vancouver Island BC, […]
Love them or hate them #Hashtags are an important part of our online lives. They appear on TV screens, Twitter, Facebook, LinkedIn, Google+ and I probably forgot a few. But How do they work? And what does a #hashtag really do? How do you figure out what they mean? I address all these questions in […]
In today’s episode of 20minute.academy I make suggestions for what to say on Social Media channels. Almost every Social Media strategy client of mine has one question for me before we begin: ” I have nothing to say. What do I talk about” It is important to answer this question for an effective use of Social […]
This summer is really hot – not only does the weather lure me to play outside way too often but work has been particularly busy in the last two months. I’m not complaining 🙂 However, I continue to find, read, share and collect a lot of outstanding blog posts every week. Depending on where my […]
In a recent Heckler’s Hangout Robert Caruso, founder of Bundlepost mentioned some intriguing numbers confirming this statement. I was intreagued and chatted with him about this. Our Hangout was too interesting to chop into pieces so I just posted (almost) the whole 20 minutes above. Don’t worry though – I’ll give you the juicy bits below and in an Infographic below.
I’m not sure if we can create attention-savings-accounts but we can certainly enjoy spending the attention currency. We can learn to spend it wisely and we can choose consciously where we spend it! How about spending it on your friends, your favourite causes or even your favourite brands?
Let’s explore some ways to use your Social Capital
A while ago LinkedIn started to ask us to add skills to our profiles. At first I figured that this was to highlight keywords I want to be found by. While this is still one of the main functions you noticed that we can now endorse our contacts.
I called up my friend Colin Parker from Red Giraffe Strategic Sales and Marketing, get his expert opinion on this.