The Three Faces of Facebook

To those that use Facebook on a regular basis it might seem like a no-brainer but to others that are just starting to market their business online it is an important question: What is best for my business; a Facebook Profile, a Facebook Page or a Facebook Group? There are different answers to this question depending […]

How To Set Up A Facebook Group

In the last post Facebook Group Strategies we looked into the opportunities and strategies around Facebook Groups. From your reactions I know that this post was well received. I won’t leave you hanging – the following is a guide to help you set up a Facebook Group. [divider unique_id=”6b2577d06e88fe0eedadc7e2c499aa69″ type=”fw-line-solid” line_thickness=”1″ divider_size=”{‹²›size‹²›:‹²›space-sm‹²›,‹²›custom‹²›:{‹²›margin_top‹²›:‹²›‹²›,‹²›margin_bottom‹²›:‹²›‹²›}}” width=”{‹²›selected‹²›:‹²›100‹²›,‹²›custom‹²›:{‹²›custom_width‹²›:‹²›‹²›}}” alignment=”fw-divider-align-left” bg_color=”{‹²›id‹²›:‹²›color_4‹²›,‹²›color‹²›:‹²›‹²›}” special_divider=”{‹²›selected_value‹²›:‹²›none‹²›,‹²›text‹²›:{‹²›title_advanced_styling‹²›:{‹²›text‹²›:{‹²›google_font‹²›:true,‹²›subset‹²›:‹²›latin‹²›,‹²›variation‹²›:‹²›regular‹²›,‹²›family‹²›:‹²›Quattrocento Sans‹²›,‹²›style‹²›:false,‹²›weight‹²›:false,‹²›size‹²›:‹²›16.5‹²›,‹²›line-height‹²›:‹²›28‹²›,‹²›letter-spacing‹²›:‹²›0‹²›,‹²›color-palette‹²›:‹²›‹²›,‹²›is_saved‹²›:false}},‹²›title_text‹²›:‹²›‹²›,‹²›show_bg‹²›:‹²›no‹²›,‹²›position‹²›:‹²›‹²›},‹²›icon‹²›:{‹²›icon_class‹²›:‹²›‹²›,‹²›icon_size‹²›:‹²›12‹²›,‹²›color‹²›:{‹²›color‹²›:‹²›‹²›,‹²›id‹²›:‹²›fw-custom‹²›},‹²›show_bg‹²›:‹²›no‹²›,‹²›position‹²›:‹²›‹²›},‹²›custom‹²›:{‹²›upload_icon‹²›:‹²›‹²›,‹²›icon_size‹²›:‹²›12‹²›,‹²›show_bg‹²›:‹²›no‹²›,‹²›position‹²›:‹²›‹²›}}” link_id=”” […]

Start Your Facebook Group With a Solid Strategy

While Facebook organic reach is dying, Facebook is still the place where most internet users hang out, share and discuss products, services and preferences. I decided not to waste your time with rants about Facebook’s decisions. I think it is more helpful to think about ways to adjust to the changing environment and reclaim Facebook […]

Tool Tip: Create Powerful Images in Minutes

Do you love quotes? Would you like to create your own awesome images with filters and Text? Then check out this Tool Tip: Since I started using Instagram I really enjoy creating my own images and sharing them online. There are many apps to add quotes and filters to Instagram but I was looking for […]

Facebook’s Edgerank Can Be a Chance For More Interaction on Social Media

Why did Facebook introduce Edgerank?
Edgerank is designed to help us filter out the important updates (I’m leaving my comments about this for a different rant post)
Edgerank serves Facebook’s stock holders by pushing marketers to pay for more exposure

Facebook Pages Are The Only Way To Promote Your Business Or Organization!

Using Facebook Profiles for anything other than a real person has been against Facebook’s Terms of Service since Pages were introduced but nobody seemed to do much about it. I suspect that Facebook will find a way to shut down these profiles quickly now because the “fake” accounts are damaging to Facebook’s bottom line and therefore it’s stock prices.

There are more reasons why it makes sense to switch to Facebook Pages as soon as possible:

Beware of Traps on Facebook

They seem to come in waves – but a lot of them return over and over again: Facebook scams. The other day I asked on my Facebook Page:

What do you do if you see one of your Facebook friends post a scam on their wall?

Most of you responded that you would tell your friend, either on their wall or in a private message, that they fell into a trap.

8 Ways To Attract Real Likes to Your Facebook Page

You have a new Facebook page and look forward to connecting with your current and future fans. Great! But how do you tell them that it’s there? How do you find an audience? There are many ways and I hope to give you a few suggestions with this post.
Lesson learned: Creating valuable content that people want to share is smarter business than impressive numbers.

That being said it is important to get the word out there especially for new pages and there are many ways you can spread the word about your page!