With more and more content published on the Internet every day, we are struggling to stay visible. There are several ways to react to “Content Shock” (See Mark Schaefer’s book “The Content Code”). The most common ones are more output and higher quality. Creating custom images is an important part of igniting your content. More […]
No doubt Instagram is the current darling of the visual social networks. The smartphone photography app makes us all into more or less accomplished artists :-).
My initial answer to the question above was: “Hasn’t been invented yet” but of course Mhairi Petrovic from Out-Smarts didn’t let me get away with that and asked what my ideal Social Network would look like.
Before I get into the answer I need to make one point clear: I don’t see how any Social Media tool could be successful for business without appealing to the general public. Any successful tool needs to work in our private life so it can be successful for business.
Let’s cook up our own Social Media tool:
cook up a social media networkMy Ideal Social Network for business would combine the best features of all existing ones and then some:
Carrie loves the way how photographs are integrated into our mobile devices now. She said:
Instagram makes it really fun and easy to take pictures of pieces that you are working on or are interested in
I’m not sure if we can create attention-savings-accounts but we can certainly enjoy spending the attention currency. We can learn to spend it wisely and we can choose consciously where we spend it! How about spending it on your friends, your favourite causes or even your favourite brands?
Let’s explore some ways to use your Social Capital