If you have a cause you want to promote or an opinion you want to express and you want to reach your whole Social Media networks you can dress up your Avatar with a badge. I’ve been using Twibbon.com for years and it’s great for this.
Uhhh ohhhh….. I just posted this picture as a cover image on my Facebook brand page. Am I allowed to do that? All the experts tell me to stay focused – to make sure my brand sends out a consistent message at all times.
The Psycometrics Centre at Cambridge University found out that you can predict your personality traits quite accurately by analyzing the pages we liked on Facebook.
In a recent Heckler’s Hangout Robert Caruso, founder of Bundlepost mentioned some intriguing numbers confirming this statement. I was intreagued and chatted with him about this. Our Hangout was too interesting to chop into pieces so I just posted (almost) the whole 20 minutes above. Don’t worry though – I’ll give you the juicy bits below and in an Infographic below.
Today, we have million of businesses surviving online competing against each other; but, do you think all emerge as winners or become top brands within a stipulated time? Not all but a few!
I’m not sure if we can create attention-savings-accounts but we can certainly enjoy spending the attention currency. We can learn to spend it wisely and we can choose consciously where we spend it! How about spending it on your friends, your favourite causes or even your favourite brands?
Let’s explore some ways to use your Social Capital
Why did Facebook introduce Edgerank?
Edgerank is designed to help us filter out the important updates (I’m leaving my comments about this for a different rant post)
Edgerank serves Facebook’s stock holders by pushing marketers to pay for more exposure
On Wednesday Amanda Todd from Coquitlam BC committed suicide after being bullied. (Read more about this story in the Huffington Post)
Amanda posted a video of her plight on Youtube 5 weeks ago – the best way available to her to cry out. Unfortunately help came too late for her.
Because the bullying against Amanda happened on-line, now many are quick to blame to blame the tools.
Traditionally the stereotypical Social Media user is a teenager that is addicted to his/her mobile device and lives on Facebook. While I keep telling you that this is changing dramatically I thought you might be interested in this Infographic by bestcolleges.com.
How we reached an audience of 76,000 for the Kelowna Apple Triathlon without the help of traditional media.
The Event itself is mostly only the highlight of a campaign and/or the ongoing work of an organization. The benefits of having your event highly publicised are many. Exposure, fundraising and membership drives are probably the most obvious. Events are also great ways to build your Social Media following for your future work.