Revive Your Email Marketing With ConvertKit

Revive Your Email Marketing With ConvertKit

Send emails your readers will want to open!

Cyber Monday Offer!November 27, 2017 ONLY!

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BY Frithjof Petscheleit, October 2017

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Review Summary

Product Name:

ConvertKit

Product Type:

Email Marketing Platform

Price:

From $29 US / month

Summary:

Move from sending dreaded email marketing newsletters to targeted emails that your subscribers actually want to open.

Rating:

Get It Now

Sending emails to my mailing list even once a month used to be a chore. As with many chores that I don’t like doing, I often lapsed and did not send updates to my subscribers. 

As a consultant I have the advantage of working with different email marketing systems. Some of my customers use Mailchimp, or Active Campaign or Constant Contact. Some even use more exotic tools that are really difficult to manage. 

All these platforms have advantages and disadvantages. Over the years I have been able to witness the development of these tools.

Where emails go to die

In the last few years the way we all handle emails has changed dramatically. It used to be exciting to get an email and opening rates were high. But with more graphics options and more companies discovering email as a great way to reach many potential buyers, SPAM began to become unmanageable. Even with sophisticated spam filter tools, many of us receive hundreds of email every day. Most are never opened and go straight in the trash.

email not spam

Email is not the enemy

Email has gotten a bad reputation. An overload of advertising emails has led to more stringent laws like CASL here in Canada or the introduction of the Gmail “promotions” tab help us avoid reading emails with promotional content.

The fact that all of these email filtering tools calculate the ratio between text and links and images caused the traditional styled email templates with lots of ad-like images and fancy backgrounds to become ineffective.

But at the same time email marketing is still one of the best ways to reach your customers.

The solution to the problem is a change in the way we market with email:

Targeted emails with valuable content to serve a specific audience.

ConvertKit makes it easy to segment your email list and create sequences to deliver custom content to your audience.

ConvertKit is built for bloggers and small business owners that are committed to delivering valuable information to their customers.

In my view the biggest advantages for using ConvertKit are:

  • Easy setup and management of custom sign-up forms
  • Easy creation of email sequences to deliver a series of emails
  • Brand new graphic automation editor that makes it easy to lead your customers to buy your product or service
  • Super responsive customer support

Conclusion

I like ConvertKit so much that I decided to become an affiliate for the tool. This means that I receive a small commission if you sign up with my link. You pay the same price and receive a 14 day free trial.

4/5

The Good Stuff:
  • Best way to segment your email list
  • Easy integration in your website 
  • Visual automation editor
  • Awesome support
The Bad Stuff:
  • For small lists ConvertKit is a little more expensive than MailCimp

best offer

convertkit logo

Try ConvertKit for 14 Days for Free

Don’t take my word for it – try ConvertKit for free for two weeks. Access the awesome support at ConvertKit and join the helpful Facebook community.

playGet ConvertKit

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